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Post by juthi52943 on Dec 20, 2023 3:22:09 GMT
The Social Media Manager must, therefore, also have knowledge in managing advertising campaigns. On Facebook, in-depth knowledge of the Business Manager tool is required. The necessary skills are heterogeneous and range from creativity for the choice of multimedia content, the drafting of persuasive copy for the post, how to divide the budget and, finally, to analyze the insights and the results obtained. Only in this way is the sponsorship strategy transformed into a conversion. Then follows the report, which is an essential tool that allows you to collect, analyze and 's reputation Job Function Email List on platforms, which can also be shared with other sectors within the company. Social media monitoring can include the collection of data regarding various metrics, such as the number of followers. The number of interactions (likes, comments and shares), or the engagement rate of followers. In conclusion, we can say that a Social Media Manager is a figure capable of managing brand communications, both in terms of content design and use of advertising on social media, in order to achieve specific and measurable objectives.
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