Post by womobid820 on Nov 23, 2023 6:47:52 GMT
My analysis journey continues on how to use new digital media profitably, I cannot help but notice how offline events, if organized well from a strategic point of view, can become efficient communication at low cost.
In recent years I have seen the events in which I participated and helped organize grow; each time they doubled their ability to create resonance on the network, I'll name a few: last year's TA13 were trending on Twitter for a long time during the evening of the event. The recent SMMdatIT which generated over 14,000 tweets , a unique case of its kind which kept him at the top of the TTs all day. The IBM business connect, IBMITSC , in which, although an experiment supported by a few, had a huge digital sounding board. Other examples of events in which we were an active part can be found in Rudy Bandiera 's post : goingGoogle SMMdayIT StorieDalGiro: let's pull the strings.
When a company wants to see very substantial digital numbers it must organize a non-digital event, it seems like a contradiction but it is the effect of mobile technologies. Mobile connection becomes a strong lever for participants to share the experience, which they will share with their community and friends. Word -of-mouth to friends and family, often referred to Cell Phone Numbers List as earned advertising or reflected advertising , is considered the most effective form of promotion; 84 percent of respondents in a Nielsen survey , globally in 58 countries, said it established that this is the most impactful form of marketing. People trust other people on social networks, brands need to adapt and capitalize on this trend.
These events have a greater chance of success if organized with a social media room and involving strong online personalities. Don't underestimate the importance of efficient WIFI at the event, which apparently isn't easy to come by.
When organizing the event it is essential to precede it with a strong promotional campaign, in which influential people become crucial in bringing together other relevant people with strong communication skills.
Also on this front, I also post an infographic on which tools are most used in modern marketing, which shows how events are on the rise.
In recent years I have seen the events in which I participated and helped organize grow; each time they doubled their ability to create resonance on the network, I'll name a few: last year's TA13 were trending on Twitter for a long time during the evening of the event. The recent SMMdatIT which generated over 14,000 tweets , a unique case of its kind which kept him at the top of the TTs all day. The IBM business connect, IBMITSC , in which, although an experiment supported by a few, had a huge digital sounding board. Other examples of events in which we were an active part can be found in Rudy Bandiera 's post : goingGoogle SMMdayIT StorieDalGiro: let's pull the strings.
When a company wants to see very substantial digital numbers it must organize a non-digital event, it seems like a contradiction but it is the effect of mobile technologies. Mobile connection becomes a strong lever for participants to share the experience, which they will share with their community and friends. Word -of-mouth to friends and family, often referred to Cell Phone Numbers List as earned advertising or reflected advertising , is considered the most effective form of promotion; 84 percent of respondents in a Nielsen survey , globally in 58 countries, said it established that this is the most impactful form of marketing. People trust other people on social networks, brands need to adapt and capitalize on this trend.
These events have a greater chance of success if organized with a social media room and involving strong online personalities. Don't underestimate the importance of efficient WIFI at the event, which apparently isn't easy to come by.
When organizing the event it is essential to precede it with a strong promotional campaign, in which influential people become crucial in bringing together other relevant people with strong communication skills.
Also on this front, I also post an infographic on which tools are most used in modern marketing, which shows how events are on the rise.